Beautification Month

The following article was first published in the Winter 2018 (VOLUME 36 NUMBER 4) issue of the “Ojai Valley Guide” magazine that is published by the “Ojai Valley News”. With their permission, the article is reprinted here. It ran on pages 154 and 155 in the magazine.

LOOK BACK IN OJAI 1969
Beautification Month


By
Drew Mashburn
Contributed on behalf of the Ojai Valley Museum

In October 1969, the Ojai Chamber of Commerce spearheaded a “Beautification for Better Business Campaign.” I had graduated from Nordhoff High School only a few months before and must tell you, at the time, my business was chasing after beautiful women and cars. I could not have cared less about sprucing up things around the valley, except for a good wash and waxing of my 1961 Austin Healy “Bug Eye” Sprite to, hopefully, impress beautiful young ladies.

So, moving on, I was ignorant of this cleanup drive.

Read the rest of the article in the Ojai Magazine.

One Reply to “Beautification Month”

  1. Thanks for sharing a bit more Ojai history. Of all the effort of beautification, we did get our beautiful Christmas tree at the “Y” !!

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